Appelblom Jewelry

Are you looking for the perfect piece of jewelry for your special occasion? Founded in 2012, Appelblom Jewelry Co. has rapidly grown to become the preferred Diamond & Bridal Jeweler on the peninsula. Our exemplary service and integrity truly set us apart. Our mission is simple: Service & Quality. We believe that the level of service should match the quality of the product. We provide the best service and best product possible because your complete satisfaction is our ultimate goal. We strive to offer a Jewelry Experience unlike any other, providing an unparalleled educational opportunity so that our customers always have the knowledge to make informed purchasing decisions. At Appelblom Jewelry Co. you will never feel pressured. Think of us as your Diamond Agent; we are your advisors and will source you the perfect stone and the perfect setting to create something uniquely yours. Our Services Include: Diamond Concierge Certified Appraisals Maintenance & Repairs Free Jewelry Cleanings for life Flexible Payment Plans

Established in 2012.
I first started working as a Jeweler in 2008, and opened Appelblom Jewelry in 2012. We are thrilled to be located in the heart of Downtown San Mateo.

Paul A.
Business Owner
My name is Paul Appelblom, thank you for giving Appelblom Jewelry the chance to be your personal jeweler. It is my purpose to provide you with the personal service and quality of goods that you deserve, especially when it comes to purchasing fine Jewelry.
I want to take the stress out of jewelry shopping. I will educate and guide you through the process, and not try to sell to you, but educate you so that you can make the best buying decision for yourself and your budget.
The payoffs of working with me and my store are that you will build a long lasting trusting relationship with us, while always receiving the best prices available. If you ever need anything, just call or stop by, and I will always answer any questions that you have.
I like to believe that we don’t just sell jewelry, but more importantly, we sell service. Hopefully I will meet you soon.