We take care of our customers. We don’t want to just sell a piece of jewelry we want to understanding your specific style, budget, and need ensuring the perfect selection. We are known for our patented cut diamond, brighter than other diamonds on the market, which includes 81 facets instead of the typical 57. This comes with a 100% Lifetime trade-in guarantee. Our jewelry repair service is in-house with 4 jewelers that have 40 plus years of experience. We also specialize in custom designed jewelry! If you can dream it we can make it!!
Established in 1972, we created and patented a diamond cut called the ForeverAfter diamond in 2009. It has 81 facets compared to the traditional diamond of only 57 and is 35% brighter. We take pride in providing the best customer service and making every customer feel special.
Mark M.
Business Owner
Mark is a 3rd generation jeweler. He and Dave Farrand started their business in a basement on May Avenue in Oklahoma City in the early 1970’s repairing jewelry for other jewelers in Oklahoma. Eventually they turned their business into diamond, precious gems and jewelry sales as well.Nessun Record Trovato
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