Rainbow Jo

Our original design hand printed dresses, skirts, tops, sarongs, men’s shirts and girls dresses are an Island favorite. See a full selection of our colorful designs in sizes XS-3XL at our retail store, online store or in boutiques throughout Hawaii and beyond. Our original designed well made clothing by Michele Joy has been bringing innovative designs for over 31 years. Great Fabrics. Great Fits. Great Fun !

Established in 1986.
One of the longest in business Maui based clothing designers, Michele Joy has been bringing Rainbow Jo original print designs to the Hawaiian Islands and beyond for over 31 years. Our flagship store in historic downtown Hilo opened in 2006. You can now find our timeless designs at our online store at rainbowjo.com.

Michele J.
Business Owner
Michele Joy Thornton is the owner and designer of
the Rainbow Jo clothing line. Bringing fashion colors, classic styles and easy care designs to Island locals and travelers since 1986.