LMA started by accident…
Created in 2013, the idea had been marinating for quite some time.
I wanted to make a sweatshirt that said «Montréalaise» for my already existing brand Barilà. Once introduced, the sweatshirt quickly took on a life of its own! There was, and still is, a great desire in our community to communicate its pride, social identity, and female empowerment in a fun, playful, and cozy way.
Since then, LMA has become a go-to staple brand offering comfortable screen printed tee’s and sweatshirts along with other various products created in collaboration with Montreal artists.
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